1996: Backlinks first used as ranking signal by PageRank algorithm.
1997: SEOs began manipulating backlinks to improve rankings.
2003: Google Penguin update penalizes websites with manipulative backlinks.
2015: Google Panda update further penalizes websites with low-quality backlinks.
2023: Backlinks remain an important ranking signal.
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Tier-2 is a freemium service. It is like a give and take relationship, where you give us 1 link and it return you will get multiple links(upto thousands of links) for lifetime on regular intervals.
Know more about Tier-1 and Tier-3 here.